Credo Beauty Case Study by Constructor

Credo Beauty is a multi-brand retailer focused on providing non-toxic, sustainable, clean beauty products to consumers. With over 10 stores across the country, they’re the largest dedicated clean beauty retailer in the US.


The results:

Constructor generated a 10.67% increase in conversion rate compared to Credo Beauty's legacy search platform, on top of a 32% lift in AOV for search users and a 172% lift in conversion rate for search users.

3 minutes
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The writers


Aaron Marsden

Marketing Manager

Aaron is the Head of Marketing at Constructor, leading all inbound/outbound marketing efforts.


Arthur Etchells

Head of Product

Head of Product at Constructor, Arthur leads development on Constructor's ML search solution responsible for generating double-digit improvements in KPIs for leading brands such as Sephora, Bonobos and


Deliver better results from search

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