CASE STUDY

Backcountry Case Study by Constructor

Backcountry is considered by many outdoor enthusiasts to be the place to search for and purchase the outdoor sporting gear they love.

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The results:

Constructor drove 8% more RPV than Backcountry's legacy search platform on Competitive Cyclist, on top of a 2% lift in RPV on Backcountry.com and Steep & Cheap. Submit the form above to read their story on Constructor.

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The writers

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Aaron Marsden

Marketing Manager

Aaron is the Head of Marketing at Constructor, leading all inbound/outbound marketing efforts.

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Arthur Etchells

Head of Product

Head of Product at Constructor, Arthur leads development on Constructor's ML search solution responsible for generating double-digit improvements in KPIs for leading brands such as Sephora, Bonobos and Jet.com.

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Deliver better results from search

Request a demo of Constructor’s rich search experience.